Boost Conversion Optimization Through Animated Videos
Many companies use Explainer videos to express their ideas and compassion to show their customers that they really care about them. They also believe that animated videos can help to build customer trust and loyalty about the product. so these animation videos will more helpful to reach the targeted audience and feel them loyal to buy your product or
services. Animated explainer videos teach people how to use services or products and convenience your audience about your brand accuracy and this will help you to increase conversions for your business. So here are some key features that Explain how Animation Videos Increase Conversions for your business.
1. Engaging and interesting
As I told you that video content is very engaging particularly animated ones. The audience likes to watch whiteboard animation videos, animated explainer videos because animated videos visualize your Idea, your thoughts, your emotions in a very beautiful graphical way, so you can’t doubt the engagement of an animated video. Try it yourself, how do you feel when you see an animated TV advertisement?
The lovable characters of the animated videos force people to share it in their circle and it brings out the exciting flavor of it very effectively. You can post an animated video on your social media page and see how engaging it is, how it increases your views! You’ll be shocked after the result.
Believe it or not, animated videos are cost-effective and you can afford them very easily. You can make one on your own, it only requires some animation skills so it would be very helpful for you to express your ideas, your thoughts, your creation through an animated video because it can maximize your audience and can minimize your efforts.
3. Useful for Marketing
An animated video can be a great tool for marketing. You can also read our article in which we told you about how animated videos can help you in digital marketing. So, you can embed your animated video on your website only by spending one time on an animated video production company. You can get a highly incredible animated video that is effective in creating an impact emotionally, creatively, and efficiently. You can also use email marketing if you are creating your profile like on LinkedIn, Google my business page, you can embed your video there. An animated video can give a quick overview of your site. Rather than reading your content, the audience can see your site’s overview and can share it with their friend circle.
4. They can be viral
Being viral and being shareable are two same things but the difference is the number of shares. So you can create a video that is enjoyable, interesting, funny, creative, and informative at the same time so that people will ultimately be forced to share your video. Make sure that the platform on which you are choosing to share a video is easily shareable. People usually share a video with their friends when they find it interesting and enjoyable. You should try to conceptualize your theme in such a way so that it is interesting, informative, creative, and funny at the same time.
5. Mobile friendly
Most people use social media on their mobile phones. So, being mobile-friendly is so much important in today’s generation and if your content is not mobile-friendly then you are likely to lose 60 to 70% of your audience. Animated videos are very mobile-friendly and desktop-friendly too. They can be played on any device and at any time. It doesn’t matter
what your audience is using, a mobile phone or a laptop you already know that it is going to create a great impact that’s why it is a very great idea to use an explainer animated video to create an impact on social media. Let’s have a quick conclusion of what we discussed. Animation is a great thing in which you used to boost conversion rate easily.
How is explainer animation video beneficial for advertising
- Explainer videos are straightforward as the explanation of services
and products are in a well-structured manner.
- It helps in simplifying the delivery for the audience with a quick and
- The creativity and uniqueness of an explainer video make your e-
commerce product and service memorable for the audience. So, that the
audience can go through your video rather than the complicated
- You can upload your e-commerce product and services explainer
video on any social media such as YouTube, Instagram, Facebook
and several other platforms.
- You can embed a short animated Explainer video on your website’s
landing page for a better understanding of your brand.